Drivers warned 'zero tolerance' on speeding with new EU speed limiter rules

Motorists are set to face a "zero tolerance" policy on speed limit breaches with new Intelligent Speed Assist (ISA) technology that cannot be overridden, starting next month. Fleet drivers are being warned by companies that tampering with the new ISA tools will be strictly forbidden under incoming driving regulations.

From July, new cars sold at dealerships will come equipped with speed limiter tech following an EU directive.

The Driving Instructors Association has noted that while drivers can manually deactivate the limiters from July 7, experts at FleetCheck insist that company vehicle drivers should not be allowed to adjust the settings or disable the feature.

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Peter Golding, managing director at FleetCheck, commented: "These systems can be overridden but the driver has to make a conscious effort to do so, and fleets should make it clear that will not be tolerated", reports the Express.

He added: "While this technology is not perfect, it will provide valuable guidance to drivers on the road in real-time. They will almost always know when they are exceeding the speed limit."

Golding also mentioned: "We are almost certainly moving into an era when there should be something approaching zero tolerance for speeding."

ISA technology operates using cameras that recognise traffic signs and GPS data to determine local speed limits, alerting drivers if they exceed them.

However, these safety precautions can be temporarily deactivated, but will restart each time the car's engine is switched on making it virtually impossible to fully remove them.

Golding acknowledged there might be "some pushback" from drivers concerning the new tech, but accentuated that the devices should be embraced rather than resisted.

Likely contributing to improved road safety, this tool may also assist drivers in dodging costly speeding penalties.

Motorists found exceeding the legal limit could face a £100 fine and receive three penalty points added to their driver's license.

Furthermore, Golding mentioned: "There will no doubt be some pushback about this from some drivers who feel this kind of technology is invasive or annoying, but it is difficult to argue with the positive safety impact, and ISA's introduction is very much something that should be welcomed by fleets and relayed to drivers as a positive step that will help to protect them on the road."