Holly Willoughby shares career announcement after This Morning exit

Holly Willoughby has sparked anticipation among her avid followers with a hint towards a prospective career venture. The well-liked previous host of This Morning took to the social media platform Instagram on the evening of Thursday, May 23, to notify her remarkable crowd of 8.4 million followers that she'd be going live later in the day to unveil her fresh endeavour.

Looking as glowing as ever, the 43 year old Holly shared in a video clip: "I just wanted to give you a little heads up that at 5.30pm today I am going to be back on here with my friends at Beauty Pie and I've got something to share with you."

She added: "So 5.30pm today, I will be live and if you can't make it, I will put the post on my grid - I'll work out how to do that - but come and join me, it'd be lovely to see you there."

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When the time came for Holly to interact with her followers via an Instagram Live session, she revealed to them that she has collaborated for a second time with the cult skincare label Beauty Pie, culminating in the release of the On-The-Glow Edit. Targeting 'no-mirror-makeup' styles that can be effortlessly achieved, the range incorporates Holly's newly preferred products formulated to augment lips, cheeks, and lashes - all available at the exclusive price of £55 to Beauty Pie members, reports the Mirror.

Holly Willoughby has given fans a sneak peek into her latest collection of summer essentials, all neatly packed in a chic silver travel case, reminiscent of the coveted ones from Space NK. Following the success of her initial Beauty Pie collaboration, the Holly-Day Edit, customers have been raving about it, calling it 'a great bag of tricks!', according to OK! Magazine.

In other news, Holly is set to go head-to-head with This Morning host Cat Deeley for the title of Best TV Presenter at this year's National Television Awards. The nominations were announced on Tuesday morning, sparking a friendly rivalry between the two daytime TV favourites. The winner will be decided by public vote and announced in September.

This unexpected development comes after Holly bid an emotional farewell to This Morning just eight months ago in October 2023, after co-hosting with Phillip Schofield for over a decade. Announcing her departure on Instagram, Holly told her followers: "I have let ITV know today that after 14 years, I will not be returning to This Morning.She also shared a heartfelt message to her colleagues, saying: " She also shared a heartfelt message to her colleagues, saying: "To everyone who has ever worked on the show over the years, thank you so so much. This is such a difficult goodbye, you are incredible and I forever will be proud of what we've done together."

Expressing her gratitude further, she added: "Thank you to everyone at ITV for being supportive. To every guest who has sat on our sofa, thank you. Most of all, thank you to the wonderful viewers."