Laings officially opens doors to Buchanan Street flagship store following £5million transformation

Laings has officially opened the doors to its brand new flagship store on Glasgow's Buchanan Street.

On Thursday, June 12, the luxury family jewellers enjoyed a grand opening of their new multi-floor flagship store on the city centre's style mile.

To celebrate the opening, visitors passing the new store this weekend will be gifted with Laings bouquets from a fully branded flower cart at the front of the store, arranged by Scottish premier florist, Wild Flower.

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The iconic B-listed building, Rowan House, has undergone a full transformation following a £5million investment by Laings. The fully furnished showroom, which covers over 7,000sqft across two floors of retail space, brings an "elevated luxury retail experience" to the city.

On entering the stunning new showroom, clients will immediately become immersed into the world of Laings, with the ground floor dedicated to luxury watch brands including Rolex, Patek Philippe and TAG Heuer along with Laings’ pre-owned range.

The expansion of the Rolex showroom now includes a large ground floor space and first floor area. The first floor is also home to a Rolex library and lounge where the brand’s storied heritage can be explored. There is also a Rolex VIP room for those special and private moments.

The first floor is also devoted to Laings’ own extensive jewellery, with an area showcasing the bespoke Family Collection, inspired by - and dedicated to - the women of the Laing family.

The ground floor will feature a timeline reflecting each of the six generations of Laings, who have built, expanded and evolved the business across the UK since it was established in 1840.

The space was created in collaboration with a local interior designer, it features wallpaper from Glasgow’s infamous Timorous Beasties and is complete with dark wood parquet flooring, a large dining table, sideboard and bar.

With the top four floors home to Laings HQ, the building includes the newly opened Laings Service Centre, accommodating 20 skilled watchmakers, technicians, polishers, and quality control technicians. The team at the Laings Service Centre is also authorised to service Patek Philippe, TAG Heuer, Longines, and OMEGA timepieces.

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The family-owned jeweller bids farewell to its home of over 50 years in Argyll Arcade with the team saying all staff have experienced a "smooth transition" to their new location. A further four roles have been created through the move, bringing the total showroom staff to 30.

Joe Walsh, CEO of Laings, said: “Today represents a momentous occasion for Laings - as a family as well as a business. We are beyond proud to open our new flagship store in the heart of the city, where our journey began. This opening marks the next significant step in that journey, as we ensure top quality service and client experiences are delivered throughout all our UK locations.

“We are determined to play our part in revitalising the high street through our continued commitment to offering exceptional quality and choice, as well as protecting and enhancing the skills, craftsmanship and expertise that comes with working in our extraordinary industry. We look forward to welcoming existing and new clients through our doors.”

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