Yahoo News Meghan Markle Strikes New Podcast Deal With Lemonada Media
Meghan Markle, the Duchess of Sussex, has formed a creative partnership with Lemonada Media to develop a new podcast series.
As part of the partnership, Lemonada Media, which is behind shows such as Wiser Than Me with Julia Louis-Dreyfus, will also distribute the first season of Markle’s podcast Archetypes across all audio platforms and oversee ad sales. The new podcast series, which is currently untitled, will be hosted by Markle.
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“I’m proud to now be able to share that I am joining the brilliant team at Lemonada to continue my love of podcasting,” said Meghan, The Duchess of Sussex. “Being able to support a female founded company with a roster of thought provoking and highly entertaining podcasts is a fantastic way to kick off 2024. Our plan to re-release Archetypes so that more people can now have access to it, as well as launching a dynamic new podcast are well in the works. I’m so eager to be able to share it soon, and am overjoyed to be joining the Lemonada family.”
“We are beyond honored that Meghan has trusted us to help democratize access to ‘Archetypes,’ and that so many more people around the world will have access to the series soon. Meghan’s talent as host, creator and conversationalist is unparalleled and we are thrilled to co-create a new series with her that fosters her approach to creating art that matters,” shares Lemonada’s CEO and co-founder, Jessica Cordova Kramer. “As we’ve started development with The Duchess of Sussex, we are blown away by her collaborative spirit and clear vision, along with her deep desire to build compassion and community through this work. The Lemonada team felt immediate kinship with Meghan and the Archewell Productions team, and we are delighted to be working together,” said Lemonada’s Chief Creative Officer and Co-Founder Stephanie Wittels Wachs.
Archetypes debuted in August 2022 on Spotify, as part of multiyear exclusive deal inked between the platform and Markle and Prince Harry’s Archewell Audio. The two parties “mutually agreed to part ways” in June 2023, with Archewell retaining the IP rights to the podcast.
The first season featured guests such as Serena Williams, Mariah Carey, Mindy Kaling, Constance Wu, Paris Hilton, Issa Rae and Michaela Jaé Rodriguez across 12 episodes. Lemonada said the podcast has seen more than 10 million downloads, after debuted as Spotify’s top podcast in 47 countries around the world.
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