Nearly 70% of parents willing to buy counterfeit toys if they fail to get gifts their kids really want

Four in five parents feel pressured to make this holiday season the most memorable one for their children, according to research conducted by OnePoll on behalf of The Toy Association. A study of 2,000 parents of children ages 0 to 12 found that parents plan on making this holiday season memorable by keeping holiday traditions like decorating, baking, spending time with their loved ones — and by buying plenty of gifts.

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