The beloved children’s series Sesame Street is marking its 50th anniversary with a year-long celebration.
Sesame Workshop announced in a statement that, throughout 2019, will “bring people together around the timeless lessons that Sesame Street has always taught: everyone, no matter who they are or where they are from, is equally deserving of respect, opportunity—and joy.”
The year-long anniversary will see Sesame Workshop launch new social media initiatives, digital campaigns and community events, including a special anniversary series and a nationwide road trip where characters from the show host community events in ten cities around the US.
It all began in 1969 on a street where colorful Muppets and humans lived — and learned — side by side. Today, 50 years later, we are excited to announce a yearlong anniversary celebration to mark the occasion! Learn more: https://t.co/jS0mdVAZC1 #ThisIsMyStreet pic.twitter.com/5VtAnirFS2
— Sesame Street (@sesamestreet) February 4, 2019
Jeffrey D. Dunn, Sesame Workshop’s Chief Executive Officer, said in the statement: “This is a remarkable milestone for kids, for education and for television. Sesame Street has now brought the life-changing benefits of early learning to children around the globe for 50 years.
“Our mission to help kids everywhere grow smarter, stronger, and kinder knows no geographic boundaries,” he added. “We’re everywhere families are and we never stop innovating and growing. That’s what keeps us timeless.”
“We’re often asked what Sesame Street‘s legacy will be,” said Sesame Workshop co-founder Joan Ganz Cooney. “To me, a legacy is when something’s over… and this isn’t over.”
Fellow co-founder Lloyd Morrisett added: “Sesame Street had a profound impact on children’s media, setting a template that the industry has followed for generations. Fifty years later, Sesame Workshop continues to deliver on its mission every day, across multiple platforms, on six continents. We started as an experiment – and it worked.”
Over the last 50 years, Sesame Street has featured countless celebrity guest appearances, including The Greatest Showman‘s Hugh Jackman, Avengers actor Mark Ruffalo, Katy Perry, Johnny Cash, David Beckham and many more.
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