Sharon Osbourne recounts Donald Trump's behaviour on Celebrity Apprentice

What Did You Miss?

Sharon Osbourne spent some of Sunday's Celebrity Big Brother recounting her experience on The Celebrity Apprentice with Donald Trump.

In the ninth series broadcast on NBC across the pond, the former X Factor judge finished third behind 21 Jump Street actress Holly Robinson Peete and Poison singer Bret Michaels.

Speaking to her Big Brother co-stars Louis Walsh, Fern Britton, Lauren Simon and Ekin-Su Cülcüloğlu 14 years on, Sharon has now alleged that the former president of the United States of America would only acknowledge the women he found attractive while making his reality show.

What, how and why?

"He was, I have to say, very, very nice with me. Extremely nice, very charming and his wife [Melania Trump] was lovely," began Sharon, but there was a major caveat.

"He's the sort of man that won't talk to you if he doesn't think you're a pretty woman. He treats women like [snaps fingers]. If he thinks you are attractive for whatever he feels is attractive, he will talk to you, but if you're not it's like [looks away]."

Fern, who co-presented This Morning for a decade up until 2009, chipped in by admitting she hopes Donald's wife is "being paid a great deal of money to smile and be nice".

Then, rather brutally, Sharon added: "When he came over to England to meet our late Queen [Elizabeth II], he was walking infront of her. That's how uneducated he is, and I just thank God he's 78 because we won't have to suffer him long."

What else happened on Celebrity Big Brother?

Elsewhere on Sunday's episode of Celebrity Big Brother, Lauren revealed the circumstances which led her to starring in The Real Housewives of Cheshire.

"I used to be a hairdresser - a really bad one, and I did PR and marketing for nightclubs, and this show came to me and I thought: 'You know what, I've always wanted to be famous let's have a bit of fun,'" she shared.

"Anyway, I took it and it gave me freedom. I think all these women [from the various Real Housewives series] who are flaunting their wealth but haven't got it, there's something behind it, that there's something else."

Celebrity Big Brother airs on ITV and ITVX.

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• Sharon Osbourne says nobody will employ her in US after racism row

Watch: Sharon Osbourne and Louis Walsh launch into scathing rant about Simon Cowell