Simon Cowell feared show was dead in the water before he was blown away by Liverpool reaction

Simon Cowell spoke to the ECHO at the Cavern Club last week
-Credit: (Image: Liverpool Echo)

Simon Cowell said he feared Britain's Got Talent was losing its way before he brought auditions to Liverpool.

The media mogul came to Liverpool last week for his latest project as he kickstarted a new search to find the next superstar boyband. The 64-year-old spoke to the ECHO ahead of the auditions and explained Liverpool's unique energy was why he had to begin the search for the next big thing in Merseyside.

Simon heaped praise on the vibrant atmosphere that the city can generate as he recalled how moving the Britain's Got Talent auditions to the city for a previous season reinvigorated the whole format. He told the ECHO: "I felt the show had been a bit flat the year before which can happen.

READ MORE: 'Liverpool is a chaos town': Busted's Matt Willis shares life changing moment in city that will stay with him forever

READ NEXT: Simon Cowell shares life-changing moment as he makes special Scouse admission

"And then we came up here, I looked back [during the auditions] and I could hear the energy. Looking around, I thought this is like being in a party, it's bloody brilliant. And then when I watched it back, we had all the soundbites [from the crowd] and I thought, 'this is its own show'. The audience just talking about the acts was better than we were."

Simon held auditions on Saturday and Sunday at the Albert Dock for his new search as he aims to recruit talent to form the next boyband. The former X Factor judge was thrilled with the turnout as he told followers on Instagram: "Liverpool. Thank you!

"I knew we had to come to your city and you really did deliver. Thank you to every single one of you for turning up, and showing me and my team the huge amount of talent out there. It’s very inspiring to see how many of you really want this.

"No matter what, we will see everyone who shows up for us. Just be yourself! Up next….Dublin! See you there on 28th & 29th July. Apply online (link in my bio) or just turn up on the day. Love, Simon"

Simon has issued a callout on for talented 16 - 18 year olds to audition and has no idea how the search is going to pan out. The process could be the basis for a new documentary series and Simon admitted he is nervous about the spontaneous approach to the search.

He told the ECHO: "I woke up this morning with a pit in my stomach thinking, 'what if no-one turns up?' There's no guarantee. Normally when I do these shows, there's a fixed period of time when we go 'we start filming here and we end filming there'. With this, it's a different process. We're documenting what we're doing but we don't know when it ends because it will only end when we feel we've found what we're looking for and, right now, we don't know what we're looking for."

Simon is heading to Dublin and London for the next steps of the search and said it will all be worth it if he manages to emulate his previous successes. He said: "There is something about when a band pops, it is the most exciting feeling in the world. When I look at the times I had with One Direction and they had their first hit record, that was the most exciting and fun time of my career."

He added: "So I'm praying, even if we find one person to start with who I really believe in. Then that's a good place to start."

Receive newsletters with the biggest and breaking TV and showbiz news by signing up here

Win a £100 Amazon gift card in our amazing Euro 2024 prize giveaway