Sky One scrapped as Sky announces rebrand

·2-min read
Sky Max will be home to blockbuster entertainment, like A Discovery of Witches, as part of the refresh. (Bad Wolf Productions/Sky)
Sky Max will be home to blockbuster entertainment, like A Discovery of Witches, as part of the refresh. (Bad Wolf Productions/Sky)

Sky has announced Sky One is being scrapped as part of a major rebrand. 

The newly branded channel, Sky Showcase, is set to launch in September and will be a curation of the top shows from across Sky's output including Sky Witness, Sky Documentaries, Sky Crime, Sky Nature, Sky Arts, Sky Max, Sky Comedy, Sky History, Sky Kids, SyFy and E!.

Another new service will also launch as Sky Max becomes the new home for the broadcaster's blockbuster entertainment as a linear channel and on demand service. 

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Code 404 is moving over to Sky Comedy. (Sky UK / Andrea Southam)
Code 404 is moving over to Sky Comedy. (Sky UK / Andrea Southam)

Sky Max will play host to shows such as The Russell Howard Hour and DC Superheroes as well as original dramas like A Discovery of Witches and COBRA

It will also air the revival of Never Mind the Buzzcocks as hosted by Greg Davies while Noel Fielding and Daisy May Cooper act as team captains. 

Sky Comedy is also getting a refresh as it becomes the home of Sky Original Comedy, with shows that previously aired on Sky One like Code 404 and Hitmen Reloaded moving over. 

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Zai Bennett, MD of Content Sky UK & ROI, said: “In this golden age of television, the sheer volume of incredible programming can be overwhelming. Over the last 12 months we’ve been making it easier for people to find what they want to watch. 

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"From September those looking for the very best of Sky will find it at the top of their programme guide on Sky Showcase, while Sky Max will become the new home of blockbuster entertainment joining the host of genre-led channels launched in the past year – so whether you’re in the mood for true crime, a documentary or just a laugh there’s always a channel to suit. 

"And if you’re not sure what to watch Sky Showcase will curate some of the highlights from our line-up so you can find something new to watch.”

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