Taylor Swift fans can create friendship bracelets ahead of her Eras Tour in major UK city

Taylor Swift performs at the Friends Arena in Stockholm, Sweden, Friday May 17, 2024. (Christine Olsson/TT News Agency via AP)
-Credit: (Image: AP)


Taylor Swift fans are in for a treat as they can prepare for her much-anticipated Eras Tour with a free friendship bracelet making session, given that homemade jewellery has become the must-have accessory for any Swifties. As the singer lands in Scotland to commence her eagerly awaited UK Eras Tour at Murrayfield, Swifties have the opportunity to get 'Ready for It' at St James Quarter, Edinburgh.

St James Quarter will morph into a hub for all Swiftie fans ahead of her performance at Edinburgh's Murrayfield on June 7, 8 and 9. Fans can craft their own beaded creations, adorned with song titles, lyrics and phrases, ready to exchange with other fans at the concert.

Fans can reserve 30-minute slots between 11am to 4pm each day on the St James Quarter website. Fans can find the final touches to their Eras outfits in the Galleria, and on Level 1 at a pop-up beauty bar, makeup artists from MAC and Urban Decay in Boots are available to offer touch-ups or recreate Taylor's signature red lip.

Over the weekend, the Quarter will be buzzing with feel-good tracks including Taylor's top hits, performed by a live singer. And there's more, if you find yourself peckish before heading to the gig, there will be plenty of options in the Quarter from Eras themed cocktails in Duck and Waffle to brunch and live DJ sets in The Botanist.

Swiftie-mania has also swept through other city spots. Businesses such as The Alchemist, Ka Pao, Gordon Ramsay Street Burger and Bonnie and Wild are reportedly joining in on the frenzy, reports Edinburgh Live.

Speaking about this exciting wave of fandom, Susan Hewlett, St James Quarter brand and marketing director, shared: "Swiftie fever has well and truly taken over the city and the Quarter, with fans coming to find the outfits that represent their 'Era'. We're excited to be part of the action, offering a Taylored weekend of fun and creativity before guests head to Murrayfield. And for anyone who didn't manage to get their hands on a ticket, they can still come to meet like minded fans, make friendship bracelets and soak up the pre-concert atmosphere."