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Watch: Adele releases teaser video for new single ‘Easy on Me’
Adele has announced the first track from her upcoming album will be released on 15 October.
The British singer's upcoming album has become one of the most anticipated releases of 2021, with fans sure that new music was on its way after her official social media channels were briefly wiped of all content.
The 10-second clip keeps the mystery about what to expect from Adele, as we don't hear her sing.
It appears to be a ballad, with a melancholy piano piece playing over a black and white video.
Adele’s iconic winged eyeliner is shown in a rear view mirror as she drives along a dirt road in a truck, with pages of music being caught in the wind and blowing away behind her.
Anticipation for the upcoming album, believed to be called 30, kicked off in September thanks to a collection of mysterious billboards and projections appearing in major cities around the world.
The boards simply showed a golden "30" on a teal and black background, but due to Adele's running theme of naming albums after major years of age, and the similar font, fans immediately assumed it was signalling the start of her comeback.
The messages were displayed in Paris, Rome, Dublin, Tokyo, London, Los Angeles and New York, among other cities.
Other artists: having one small billboard in few cities in the US
Adele: having huge projections of a random number on historic monuments across the entire globe pic.twitter.com/ukTEZOdDZg
— Lucas - Adele is here ³⁰ (@boteggna1) October 2, 2021
Suspicions were confirmed shortly afterwards, when Adele's social media was changed to the same teal background as the "30" messages.
It's been six years since Adele released her last album 25 in 2015. She previously released 19 in 2008 and 21 in 2011.
Details of her comeback have been kept firmly under wraps, with Adele once telling fans she planned on making a hip-hop album to catch them off-guard.
In October 2020, while hosting US show Saturday Night Live, Adele admitted she was struggling with completing the album.
The new billboards and promotion suggest 30 will be released by the end of the year, but this is yet to be confirmed.