Where would we be without Amazon? New parents will know all too well the importance of next day delivery in those early days.
When you’re sleep deprived and supplies are at an all-time low, the retail giants have given us the miraculous ability to have essentials like nappies or formula arrive at your door in mere hours in some cases - a true god send.
But now they are taking it to the next level with the arrival of the Amazon Prime Day Early Access Sale. Over the years, this sale has grown and grown and it is in this very category of baby, kids and toys that we have seen some of the most epic reductions.
Let’s face it, having kids is expensive. So whether you have a newborn or you’re looking for presents for kids of any age, being able to maximise the discounts where they come will never go unappreciated.
Baby gear is notoriously challenging to navigate so we’ve made it as easy as possible by dividing the best deals by category so you can tick off your ‘to-buy’ list one by one. Consider this your entire baby gift list nailed in one. You can also shop the best household essentials deals here and for keeping little ones cool this summer, check out Amazon’s best deals on paddling pools and fans.
When is the Amazon Prime Day Early Access Sale 2022?
For 2022, the first Amazon Prime Day sale took place on July 12-13. But fear not, if you missed that. APD take two is on its way and will be known as the Amazon Prime Day Early Access Sale. It will be taking place from October 11-12. Gear up for another of the mega sales event.
Do you need a Prime account to get the deals?
It is vitally important that if you want in on the Amazon Prime Day Early Access Sale action, you’ll need to be a Prime customer. If you’ve not yet partaken, a subscription costs either £79 a year (which makes it slightly cheaper) or £7.99 a month. But it’s not only access to one of the best sales of the year, you also get free and even same day delivery, Amazon Video and Amazon Music as well as access to thousands of books at no extra cost. Still not convinced? Try out the 30-day free trial.
What type of deals are available?
There are a range of deals to make the most out of the bargains. You’ll find ones that will last the duration of the 48 hour event (or until stocks last), deals of the day and the more elusive lightning deals that may only be available for a few hours. For this last type, check out our live blog to find out more.
What deals on baby must-haves and toys were there last year?
During the previous Amazon Prime Day sale, you could get your hands on big name brands like Silver Cross, BabyBjörn and Hasbro with over half off. Notable deals included aden + anais, Cybex, Mamas & Papas and Huggies with up to 61 per cent off.
What deals can we expect this year?
Make the most of the sales to stock up on the items that you need now and later as your family grows. There are items for newborns, toddlers and kids of all ages with big name brands included.
Are there any deals live now?
Yes. See below for the best.
Best Amazon Prime Day Early Access Sale pushchair deals
It’s one of the most important investment items - so save your pennies and get a pushchair with a discount of up to 53 per cent.
Silver Cross Clic stroller, compact and portable one-second fold baby to toddler pushchair - was: £245, now: £195
Mamas & Papas Flip XT3 Pushchair - was: £649.00, now: £572.98
Baby Jogger City Mini GT2 All-Terrain Pushchair – was: £489, now: £371.69
Graco Near2Me Pushchair – was: £270, now: £194.99
Cosatto Giggle 3 in 1 Travel System– was: £699.95, now: £263.95
Baby Jogger City Select 2 Pushchair, Carrycot & Weather Shield – was: £899, now: £580.59
Best Amazon Prime Day Early Access Sale cot and mattress deals
The first step to a full night’s sleep is to ensure they are in the optimal comfort. Invest in a cot and mattress with discounts of up to 45 per cent.
Maxi-Cosi Swift 3-in-1 Travel Cot – was: £189.96, now: £155.77
BabyDan Travel Cot Extra Large Cot – was: £98.46, now: £73.13
Kinderkraft Baby Crib 3 in 1 LOVI, Cradle, Travel Cot - was: £74.90, now: £59
Chicco Next2Me Bedside Baby Crib - was: £171.14, now: £137.99
Nuby Sleep by Me Crib - was: £150.00, now: £129
Hauck Bedside Crib - was: £76.40, now: £67.99
chicco Next2Me Bedside Crib Co-Sleeping Baby Cot - was: £171.14, now: £137.99
Mamas & Papas Essential Pocket Spring Cot Mattress – was: £89, now: £50.09
Best Amazon Prime Day Early Access Sale car seat deals
Car seats are paramount to keep your kids safe but they don’t come cheap. Until now. Get your hands on hi-tech models from Cybex, Graco and more with up to 51 per cent off.
Graco Affix LX Highback Booster Car Seat with isoCatch Connectors – was: £79.99, now: £47.99
BRITAX RÖMER KIDFIX 2 S – was: £199, now: £189
Cybex Silver Solution X-Fix Child’s Car Seat – was: £149.95, now: £83.99
Silver Cross Simplicity Plus Baby Car Seat – was: £185, now: £140
Graco Slimfit All-in-One Combination Car Seat - was: £185.00, now: £114.99
Graco Assure High back Booster Car Seat - was: £70.00, now: £59.99
Graco IsoFamily i-Size ISOFIX Car Seat Base– was: £100, now: £74.99
Cybex Raincover, for Cybex Infant Car Seats – was: £23.60, now: £16.99
Cosatto All in All Rotate Baby to Child Car Seat – was: £299.95, now: £185.42
Cybex Gold Pallas S-Fix 2-in-1 Child’s Car Seat – was: £259.95, now: £193.99
Best Amazon Prime Day Early Access Sale baby proofing deals
Keep your little ones safe as they take their first steps with safety gates reduced by 40 per cent.
BabyDan Hearth Gate/ Configure – was: £117.59, now: £83.92
Hauck Safety Gate for Doors and Stairs – was: £46.65, now: £44.32
BabyDan Guard Me Auto Retractable Safety Guard - was: £65.59, now: £46.39
Momcozy Retractable Stair Gate for Baby and Pets – was: £62.99, now: £49.99
Best Amazon Prime Day Early Access Sale accessories deals
Baby carriers, muslins and more are all reduced this Amazon Prime Day.
Chicco ComfyFit Baby Carrier – was: £50, now: £39.99
Funki Flamingo Baby Sling Wrap - was: £49.99, now: £29.95
Tommeeâ¯Tippeeâ¯Baby Sleep Bag for Newborns - was: £22.99, now: £9.90
HALO Sleep SleepSack - was: £23.50, now: £19.99
BABYBJÖRN Baby Carrier Mini, 3D Mesh – was: £90, now: £75
Tommee Tippee Sleeptight Portable Blackout Blind with Stick and Twist Suction Cups – was: £38.09, now: £15.59
Best Amazon Prime Day Early Access Sale changing tables, activity gyms and bouncer deals
For these nursery essentials, get up to 48 per cent off.
Babymoov Swoon Air - 360° High Baby Bouncer Chair – was: £139.99, now: £128.99
Bright Starts Finding Nemo Ocean Lights Baby Activity Gym and Play Mat – was: £74.99, now: £55.99
Baby Einstein, 4-in-1 Kickin' Tunes Play Gym - was: £54.99, now: £49.99
Fisher-Price Rainforest Music & Lights Deluxe Gym - was: £65.99, now: £46.74
Fisher-Price Kick & Play Piano Baby Gym - was: £49.99, now: £36.54
Munchkin Bluetooth Enabled Lightweight Baby Swing - was: £199.99, now: £104.99
HOLA Baby Rattle Toys Set Activity Ball - was: £19.99, now: £17.97
Munchkin Bluetooth Enabled Lightweight Baby Swing Portable Rocker – was: £182.75, now: £104.99
BABYBJÖRN Bouncer Bliss, 3D Jersey, Charcoal Grey – was: £210, now: £185
Munchkin Bounce and Play Baby Door Bouncer – was: £31.99, now: £24.69
Best Amazon Prime Day Early Access Sale bottles, formula and nappies deals
NUK Nature Sense Baby Bottles Set – was: £26.90, now: £23.75
MAM Easy Start Starter Set Bottles - was: £34.99, now: £30.48
Philips Avent Microwave Steam Sterilizer for Baby Bottles – was: £35, now: £19.99
Tommee Tippee Closer to Nature Baby Bottles – was: £31.99, now: £18
NUK First Choice+ Baby Bottles Set – was: £18.39, now: £12.88
Philips Avent Natural Feeding Bottle 2 Count – was: £16.99, now: £9.99
Munchkin Simple Clean Straw Cup – was: £12.99, now: £9.99
Tommee Tippee Twist and Click Advanced Nappy Bin – was: £49.99, now: £27.09
Best Amazon Prime Day Early Access Sale baby gadget deals
For the likes of baby monitors and breast pumps, you can bag a real bargain. Cubo is up to 30 per cent off, while Nanit and Motorola.
Philips Avent All Baby Care Essentials Set including Digital Thermometer – was: £29.99, now: £18.99
Tommee Tippee GroEgg2 Digital Colour Changing Room Thermometer and Night Light – was: £28.99, now: £16
ONEFIRE Kids Night Light Projector - was: £18.99, now: £14.99
Moredig Star Projector Night Light - was: £26.99, now: £19.99
Tommee Tippee Penguin Night Light - was: £39.99, now: £22.69
Tommee Tippeeâ¯Doubleâ¯Electric Breast Pump - was: £169.99, now: £127.35
Philips Avent Electric Breast Pump – was: £125, now: £92.99
Medela Swing Maxi Flex Double Electric Breast Pump – was: £179.99, now: £147.99
Motorola Ease 44 Connect - WiFi Baby Monitor with Camera – was: £149.99, now: £87.99
Nanit Pro Smart Baby Monitor & Wall Mount – was: £379.99, now: £258.39
Sense-U Baby Breathing Monitor - was: £109.99, now: £71.99
Angelcare Ac327 3-in-1 Baby Movement Monitor with Video – was: £159.99, now: £119.99
Nanit Pro Smart Baby Monitor & Wall Mount – was: £299.99, now: £258.39
Nanit Breathing Wear Swaddle - Works with Nanit Pro Baby Monitor to Track – was: £49.99, now: £21.99
Best Amazon Prime Day Early Access Sale toy deals
With all the thousands of deals to scroll through, we have simplified the selection process with an edit of the foolproof and most fan-favourite games from the likes of LEGO, Playmobil, VTech and more with up to 84 per cent.
Aquabeads 31901 Disney Princess Tiara Set – was: £20, now: £15
LEGO 76216 Marvel Iron Man Armory – was: £64.99, now: £50.39
LEGO 75948 Harry Potter Hogwarts Castle Clock Tower Building Toy – was: £79.34, now: £59.51
SUPER SAND 918145.006 Farm Fun – was: £21.99, now: £7.67
Zapf Creation Baby Annabell Sweetie 30 cm Doll – was: £13, now: £10
BABY born Happy Birthday Assorted Romper 43 cm – was: £13.87, now: £7.99
DC Comics, Batman 30cm Wingsuit Action Figure with Lights and Phrases – was: £22.49, now: £19.99
Funko 60042 POP Rocks: Pearl Jam- 5PK – was: £54.66, now: £36.99
L.O.L. Surprise! OMG Remix Rock BHAD GIRL Fashion Doll – was: £29.34, now: £18.99
Bratz 573470EUC x GCDS Special Edition Designer Fashion Doll – was: £59.99, now: £37.99
CoComelon WT0076 Deluxe House Playset – was: £51.67, now: £28.99
BRIO World Rail & Road Travel Set for Kids Age 3 Years Up – was: £50.95, now: £28.99
Disney Frozen 2 Elsa’s Fold and Go Ice Palace, Castle Playset – was: £42.99, now: £21.49
Disney Princess Ultimate Celebration Castle, Doll House with Musical Fireworks Light Show – was: £139.99, now: £69.99
Bandai Dragon Ball Super Tenkaichi Budokai – was: £24.99, now: £16.49
âHot Wheels Monster Trucks T-Rex Volcano Arena Playset with Lights & Sounds – was: £129.99, now: £98.99
Playmobil 70625 Dino Rise Spinosaurus – was: £31.98, now: £9.87
Sylvanian Families 5539 Baby Star Carousel – was: £14.99, now: £9.69
Wizarding World, Magical Minis Amazon Exclusive Deluxe Hogwarts Castle and 3 Classroom Playsets – was: £81.33, now: £47.99
Hatchimals CollEGGtibles, Rainbow-cation Llama Family Carton with Surprise Playset– was: £22.99, now: £17.48
Ravensburger Sydney Opera House 3D Jigsaw Puzzles – was: £53.99, now: £19.30
Nerf Fortnite – was: £49.99, now: £29.99
Purse Pets, Llamalush Interactive Pet and Handbag – was: £25.99, now: £12.49
little tikes Tobi Robot Smartwatch for Kids – was: £39.52, now: £16.99
Fisher-Price Deluxe Kick & Play Piano Gym – was: £41.66, now: £24.45
Rubies Official DC Supergirl Deluxe Child Dress – was: £21.99, now: £10.45