Company ‘to put glowing adverts into the sky using tiny satellites’ by 2021

The future of advertising (Getty)
The future of advertising (Getty)

It sounds like something from science fiction, but soon when you look up to the night sky, you won’t just see stars – you could (for instance) see the McDonald’s logo.

A Russian company hopes to launch advertising satellites by 2021, which will orbit our planet hundreds of miles up and create adverts visible from the ground.

A video from Russian company StartRocket shows the McDonalds and KFC logos appearing to hover in the sky.

The Russian company aims to use arrays of cheap CubeSat satellites to display glowing logos and messages in the sky which will be visible for six minutes at a time.

The company’s Orbital Display will be displaying ads by 2021, orbiting between 250 and 310 miles up, a company representative told Futurism.

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Alexey Skorupsky of StartRocket said, ‘If you ask about advertising and entertainment in general — haters gonna hate.

‘We are developing a new medium. At the advent of television no one loved ads at all.’

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