Jenna Boyd Named Head Of Scripted Series Development At Disney Branded Television

Veteran kids’ and family entertainment executive Jenna Boyd has joined Disney Branded Television as SVP of Development. Reporting to Charlie Andrews, EVP, Live Action and Unscripted, the former Netflix and Nickelodeon exec will oversee the scripted series development team.

Tasked with ramping up the division’s multi-camera business as well as finding Disney+ global tentpoles, Boyd will creatively supervise the production of scripted pilots for Disney+ and Disney Channel. She landed the No. 2 job under Andrews after an extensive search that focused on executives with kids/family background.

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“Jenna is a passionate and skilled executive with tremendous vision and an impressive track record of developing hit shows for kids, teens, and families,” Andrews said. “Her extensive expertise creating breakout series will be instrumental in identifying and creating big, immersive worlds, as well as new series filled with the comedy, music, and Disney magic our audiences love.”

Most recently, Boyd had her own production company, Field Day Entertainment, and partnered with The Cartel – where she also served as a manager – to develop a roster of talent and create kids, family and animation content for broadcasters and streamers.

Prior to that, Boyd was director of Kids & Family Series at Netflix, where she built and oversaw the company’s original animation and live-action series slate and creative team focused on kids and family content, including Alexa & Katie, Julie and the Phantoms, and The Baby-Sitters Club adaptation, which won a 2022 Children’s & Family Emmy award for Outstanding Children’s or Family Viewing Series. Boyd held prior roles as chief content officer at GoldieBlox and SVP of Animation Development at Nickelodeon, where she first began her career in series development, working on Avatar: The Last Airbender.

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