Behind the Disruptive Deal Between Chipotle and e.l.f.

Rhian Hunt, The Motley Fool
·2-min read
Behind the Disruptive Deal Between Chipotle and e.l.f.

Beauty, Inc. (NYSE: ELF) revealed their plans for a rather unusual collaboration. "There is nothing tastier or prettier than the combination of burritos and makeup," according to e.l.f.'s Chief Marketing Officer Kory Marchisotto, who added that the two companies "share the same renegade spirit."