Nearly every successful company has, at some point, developed a disastrous product that they would much rather pretend never happened.
But rather than being relegated into the shady annals of consumer history, a new museum is celebrating some of the most glorious product failures in history.
The aptly-titled Museum of Failure opens in the Swedish town of Helsingborg in June – and there’s a huge array of strange items on display.
We’re talking electric face masks, motorcycle inspired aftershave, and even a board game from a certain tycoon with then unrealised Presidential ambitions.
Here’s what to expect.