Newcastle's new alpine bar The Prince planning summer launch

Barbara Hodgson
·2-min read

If recent weather has proved less than summery, a new pub opening in Newcastle this July is set to go one step further, plunging us into a winter-theme alpine world. The Prince, a new venture from the owners of the city's Pumphreys bar and container site Frate, will be out to recreate the atmosphere of a traditional Austrian ski resort when it opens its doors in Pudding Chare.

It's located just down the road from where it has just been announced that former party bar Fleet Street will be reopening in July. Described as an alpine pub and year-round après-ski cabin, The Prince will feature the likes of a ski gondola DJ booth; a display of vintage skis and other memorabilia plus imported timbers, stone fireplaces and 'antler horn' lights to capture that chalet feel.

Old footage of winter Olympics with action from the slopes will be playing as customers sip 'bier' served by staff in traditional Alpine dirndl and lederhosen outfits. And, whatever the season, guests will be guaranteed a warm Bavarian-style welcome.

The new 'ski palace' will take over the premises formerly occupied by The Green Man pub - now closed - below Mimo bar which is also run by Pumphreys and Frate owners Robert Clarkson and Tom Byron. They have spent the past five months transforming the building into what they say will be Newcastle's only après-ski spot. And the pair plan to lay on a host of added entertainment there, with singalong discos until late and karaoke booths set to become a speciality plus live sport - including all major sporting fixtures - and weekend live music and sax sessions.

Rob said: "We are thrilled to introduce The Prince to Newcastle, offering a unique concept that blends the charm of an Alpine pub and all-year-round après-ski cabin with the vibrant spirit of our city. Our vision is to create a welcoming space where guests can unwind, enjoy exceptional drinks and feel like they've been transported to the slopes of the Alps."

He added: "This venture represents an exciting new chapter as we explore a market and concept that will bring a fresh and vibrant twist to Newcastle's hospitality scene." An exact opening date in July has not yet been revealed but following its launch The Prince will open from 4pm until midnight between Sunday and Thursday then from noon until 2am on Fridays and Saturdays.

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