Nike's Wimbledon Babydoll Dress Is Not a Grand Slam with Female Athletes

Wimbledon
Wimbledon

Game, set, no match! The Wimbledon tennis tournament just got underway in London and there’s already a major upset — the Nike dresses designed for the female players. For those athletes paid to wear the brand’s clothing, Nike issues a standard outfit. But this year, instead of sticking to its usual skirt and top ensembles, the brand created a loose-fitting, super-short babydoll dress, which is being referred to on Twitter as a “Nike nightie.” And as it turns out, the look isn’t “love all” for many of the competitors.

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If you’re too thinking that doesn’t quite sound “tennis friendly” — neither did the players. Some wore leggings underneath, others put a headband around their waist as a makeshift belt and Rebecca Peterson wore a long-sleeve shirt over the dress to keep it in place. She told the New York Times, “When I was serving, it was coming up, and I felt like the dress was just everywhere,” she said. “In general, it’s quite simple, the dress, but it was flying everywhere.”

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Early in the tournament, Nike announced it would make adjustments by sewing up the slits on each side to make the fabric sturdier, and gave players the option to wear a skirt and top instead. Many felt more comfortable in a two-piece, including Daria Kasatkina, who explained “… if you feel good on the court you can play better.” Then added, “If something is bothering you all the time, no. I tried the dress during a practice, and I didn’t like it so much. It was always going up, so you can see the stomach, everything. It’s not very nice.”

Kinda in love with my wimbledon dress @nikecourt #audemarspiguet #nikecourt

A photo posted by Serena Williams (@serenawilliams) on Jun 28, 2016 at 6:38am PDT

If you think we forgot about one of Nike’s most famous faces playing in the tournament, Serena Williams, she’s on a whole other playing field (so to speak) than other athletes on Nike’s dressing list. She gets personalized outfits by the company — and for this tournament that consists of a high-collar dress with pleated mini skirt, which she’s “kinda in love” with.

What do you think of the dress?

— Colleen Kratofil