PrettyLittleThing customers say they've been 'banned' for returning clothes

Customers of UK based fast-fashion retailer PrettyLittleThing (PLT) have reported receiving emails informing them their accounts have been deactivated.

On the social media site 'X' (formerly Twitter), customers have been posting screenshots of an email allegedly sent out by PrettyLittleThing, telling them they cannot place any further orders. Many have reported the company owned by Boohoo, has emailed them to say "unusual high returns activity" had been found on their accounts resulting in their deactivation.

The email adds: "This will mean you cannot place any further orders," before apologising for any inconvenienced caused. The emails telling customers their accounts have been deactivated seem to have been sent in the past 24-hours, causing many to angrily post screenshots of the email online, tagging the @OfficalPLT 'X' account and using the hashtags #plt and #prettylittlething.

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Posting a screenshot of the message they received on 'X', @Elana9211 said: "Surely not???? [laughing face emojis]. I’m sorry @OfficialPLT - I can’t help your clothes sizes are a joke and are awful quality!! Can I have my £9.99 next day delivery fee back then please? #plt #prettylittlething".

Others replied to @Elana9211's post saying they too had received a similar email. @Izzyliddiard replied: "I’ve just got the exact same email!! I’m fuming".

While @Shann1796 replied: "I've had this too and I think a fair few have! Agreed on the clothing sizes, if they kept it consistent I wouldn’t need to try loads on."

Also posting their deactivation email screenshot, @grace44807205 wrote: "Whatttt! Maybe if your clothes weren’t such s**te quality - and they actually fit the size of the person they claim to fit - my returns wouldn’t be so high. Wtf #plt #prettylittlething #fastfashion".

Another who posted a screenshot of the email telling them their account had been deactivated on 'X' was @britnell22. They wrote: "Getting banned from ordering on Pretty Little Thing was not on my 2024 bingo card. But make better clothing, use better quality fabrics, think about your sizing and pay garment workers properly and maybe I wouldn’t have to return everything."

Having started in 2012 selling accessories online the womenswear retailer, with its headquarters in Manchester has expanded, now operates internationally; including the US, Ireland, Australia, the Middle East, France and Canada. The chain's high-profile collaborations include US socialite Kylie Jenner and Love Island star Mollie-Mae Hague.

They had come faced a backlash earlier this month after scrapping its free returns policy. Customers now returning orders must now pay a £1.99 charge for returning clothes via the company's returns portal.

It's not known exactly how many PLT customers have so far received the email informing them that their accounts have been deactivated. The Manchester Evening News has contacted PrettyLittleThing for comment.