Primark has finally told customers how you pronounce its name — and Twitter is going crazy

Peter Macdiarmid / Getty

There are many words that people unknowingly pronounce incorrectly. The name of budget fashion retailer Primark is one of them.

Some say that "Pry-mark" is the right way to pronounce the name, while others go with "Pree-mark."

The store finally set the record straight with a Q&A on its website, where it was asked: "How do you pronounce Primark?"

The company responded: "That's a very good question. We like to use Pr-Eye-Mark."

Some people weren't surprised by the news — and were even outraged that anyone would pronounce it any other way.

Tweet Embed:
https://twitter.com/mims/statuses/897115066713214977
Just read an article stating that some people actually pronounce Primark as "Pree-Mark". Who are these people? Why are they not in prison? Tweet Embed:
https://twitter.com/mims/statuses/897373425253199872
Get in the sea if you call Primark "Preemark" - honestly. Get....in....the....sea.

Others defended their "Pree-mark" pronunciation.

Tweet Embed:
https://twitter.com/mims/statuses/897051637579079680
Can't deal with primark coming out and saying it's pronounced pr-eye-mark, it's preemark u r wrong Tweet Embed:
https://twitter.com/mims/statuses/897180013128290304
Its mad people pronounce primark as pr-eye-mark instead of pr-ee-mark Tweet Embed:
https://twitter.com/mims/statuses/897366709618831360
Primark have officially announced that it's not pronounced Pr-ee-mark and I'm devastated.

Some find the debate completely ridiculous.

Tweet Embed:
https://twitter.com/mims/statuses/897373007135608837
I like how the worlds going to shit and were arguing about how to pronounce primark Tweet Embed:
https://twitter.com/mims/statuses/897370478704283648
Everyone knows #Primark is pronounced "cov-fe-fe"

No matter what side you're on, this is hardly the only brand or retailer people may have been getting wrong.

If you're American, you probably pronounce the sneaker brand Adidas as "Ah-DEE-dus." However, the proper pronunciation is "AH-dee-dahs."

A more surprising one is the pronunciation of fashion brand Zara. It may seem pretty obvious — "Zah-rah" — but the proper way to say it is actually "Tsah-dah."

If that's not enough, chances are you say IKEA the wrong way, too. Scandinavians apparently pronounce the retailer as "Ee-kay-uh."

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