Telecoms giant Huawei enters PC market, battling Lenovo, HP, Dell

Thomson Reuters

FRANKFURT (Reuters) - Chinese network and smartphone giant Huawei [HWT.UL] said on Tuesday it plans a global expansion into computers, posing a fresh challenge to established PC players in a market that has suffered from two years of steady sales volume declines.

At a news conference in Berlin, Huawei introduced its first line-up of three personal computer models for consumers including a 15.6-inch screen notebook, a 2-in-1 tablet and notebook hybrid and an ultra slim, metallic 13-inch notebook.

Initially, the new entrant is targeting the premium-priced consumer computer segment, pitting it against dominant PC players Lenovo, HP and Dell [DI.UL], which collectively hold more than 50 percent of the market and possibly even Apple's shrinking Mac computer business.

Huawei's Matebook X is a fanless notebook with splash-proof screen and combined fingerprint sign-on and power button, priced between 1,399 and 1,699 euros ($1,570-$1,900).

Its 2-in-1 hybrid, the Matebook E, will run 999 to 1,299 euros and its Matebook D with 15.6-inch display priced from 799 to 999 euros, it said.

($1 = 0.8913 euros)

(Reporting By Eric Auchard; Editing by Harro ten Wolde and Maria Sheahan)

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