UK's Sky plans own smart TVs to take on streaming services - FT

dA British Sky Broadcasting Group (BSkyB) logo is seen at the company's UK headquarters in west London

(Reuters) - Britain's Sky is preparing to launch its own smart televisions as the media firm takes on streaming device makers such as Roku in a bid to win more viewers, the Financial Times reported on Tuesday.

Sky, owned by U.S.-based Comcast Corp, could announce the deepening push into hardware as early as next month, the newspaper https://on.ft.com/3EC44ix said, citing people with knowledge of the plans.

Sky and Comcast did not immediately respond to a Reuters request for comment.

"​We don't comment on product rumours," the company told the Financial Times, the report said.

(Reporting by Aishwarya Nair in Bengaluru; Editing by Devika Syamnath)