How Alison Hammond went from Big Brother contestant to TV royalty

The TV presenter is now a beloved household name after years of graft

·3-min read

Watch Alison Hammond on presenting at the Bafta Film Awards: 'I was born to do this'

Alison Hammond has become a bonafide UK TV legend since first appearing on our screens 20 years ago, turning a stint in Big Brother into a life-changing career.

After becoming the first ever Black woman in history to host the Baftas, Hammond was rubbing shoulders with Richard E Grant and famous faces who adore her for her cheeky demeanour and addictive laugh.

Read more: Bernard Cribbins omitted by Bafta in memoriam tribute

So how exactly did she get there? Here's Hammond's landmark moments that turned her into a household name.

Alison Hammond's incredible career in nine parts

Alison Hammond, and the cast of Big Brother 2003 (Ferdaus Shamim/WireImage)
Alison Hammond, and the cast of Big Brother 2003 (Ferdaus Shamim/WireImage)

2002 - This is Big Brother: Aged 27, Alison Hammond burst onto our screens on the third season of Big Brother, with Kate Lawler and Jade Goody as housemates.

She became known for her cheeky character – famously breaking a table while jumping on it – but was third eliminated.

2002 - Opportunity knocks: While she left the show quickly, soon opportunities came in for Hammond to present.

Read more: Nadia Almada says Big Brother allowed her to be 'more than just a transgender woman'

She joined This Morning as a roving reporter in 2002, made appearances on Loose Women, and signed up to celeb spin-offs of Stars In Your Eyes and Fit Club.

2005 - Welcome Aidan: In 2005, Hammond became a mum to her son, Aidan, with husband Noureddine Boufaied. Boufaied was a cab driver by trade, and they raised their son in Birmingham. She keeps her private life away from the public, but it's known the pair divorced in 2014.

Alison Hammond on I'm A Celebrity...Get Me Out Of Here, 2010. (ITV/Shutterstock)
Alison Hammond on I'm A Celebrity...Get Me Out Of Here, 2010. (ITV/Shutterstock)

2010 - In the jungle: As her presenting career remained strong and steady, Hammond got a boost when she joined I'm A Celebrity.

Read more: Stacey Solomon and Joe Swash: Their love story from I'm A Celeb to baby number three

She was the fourth contestant to leave, with Stacey Solomon winning the show that year.

'Strictly Come Dancing' Live Tour - Photocall  Featuring: Alison Hammond, Aljaz Skorjanec Where: Birmingham, United Kingdom When: 15 Jan 2015 Credit: Anthony Stanley/
Strictly Come Dancing's Alison Hammond and Aljaz Skorjanec (WENN)

2014 - Starrrrt dancing!: Hammond joined Strictly Come Dancing in 2014 and was partnered with Aljaz Skorjanec for the competition. They lasted seven weeks before being eliminated, with Caroline Flack winning that year.

2017 - A viral sensation: Her ability to make Hollywood stars melt on This Morning made her a viral sensation. Most notably, she "married" Dwayne Johnson, and the now iconic interview with the stoic Harrison Ford, who burst into laughing fits promoting Blade Runner 2049.

Alison Hammond and Dermot O'Leary (ITV)
Alison Hammond and Dermot O'Leary (ITV)

2021 - Good morning, Alison: In a major TV show shake-up, Alison Hammond and Dermot O'Leary were confirmed to replace Eamonn Holmes and Ruth Langsford as This Morning's Friday hosts permanently.

LONDON, ENGLAND - FEBRUARY 19: Alison Hammond attends the EE BAFTA Film Awards 2023 at The Royal Festival Hall on February 19, 2023 in London, England. (Photo by Dave J Hogan/Getty Images)
Alison Hammond (Dave J Hogan/Getty Images)

2021 - Gamechanger: Hammond's TV presenting skills were finally acknowledged at the 2021 National Television Awards by being nominated for best presenter.

She was the first Black host, and only sixth woman ever, to be acknowledged in the category. However, Ant and Dec won (...again).

Alison Hammond: Her journey so far from Big Brother to the Baftas. (Getty/Bafta)
Alison Hammond: Her journey so far from Big Brother to the Baftas. (Getty/Bafta)

2023 - Hollywood Hostess: The role of a lifetime, Hammond joined Richard E Grant with hosting duties at the Baftas. She became the first Black woman ever to land the role, and dazzled on the red carpet in a sparkling dress.

WATCH: Alison Hammond celebrates 20 years on This Morning