Apple 'to slash the price of iPhone X later this year' (and bring out a new cheap model)

Apple’s iPhone X was the most expensive smartphone in history when it launched last year – but it looks like the tech giant is toning things down this year.

This year’s models (including a revamped iPhone X) look set to be much more modestly priced, according to a top analyst.

Ming-Chi Kuo, an analyst with a long track record of accurate Apple predictions, reckons that the second generation OLED iPhone X will go on sale from $800 (£595).

The analyst reckons there’ll be a new, bigger iPhone X known as iPhone X Plus as well, priced from $900-$1,000 (£670-£744).

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There’ll also be a cheaper LCD model, priced from $600 (£446), he believes.

Consumers in the UK may, of course, end up paying more – with Apple having a history of pricing products higher over here.

Kuo says, ‘We forecast that Apple will adopt a more aggressive price policy,’ saying that Apple can afford to do it due to lower assembly costs.

Reports earlier this year suggested that the iPhone X had failed to hit sales targets: a lack of interest in China was cited as the main reason – with consumers put off by the ‘notch’ in the screen.