British Gas announces '50 per cent off' bills if customers act before 4pm today

British Gas customers can get 50 per cent off their electricity each and every week. The British Gas PeakSave Sunday scheme has been extended by the energy firm, which is rivalled by the likes of OVO, Octopus, EDF, EOn and more.

British Gas customers could get 50 per cent off their energy bills every Sunday from 11am to 4pm. The event has been extended by the firm and will provide customers with half-price electricity every Sunday until the Olympic Games in Paris in France this summer.

Catherine O’Kelly, managing director of British Gas Energy at British Gas, said: “Our customers have spoken, and we’ve listened – they are loving the savings they are making with PeakSave and want to continue contributing to a greener grid.

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“As a proud partner of Team GB and ParalympicsGB, we are extending the scheme until the end of Paris 2024 so that our customers can enjoy half price electricity whilst cheering on their favorite athletes this summer.” Since the inception of PeakSave Sundays, nearly 500,000 customers have participated, collectively receiving nearly £7 million in savings.

Eligible customers can get half price electricity during the qualifying periods until the conclusion of Paris 2024 on September 8. When asked about taking part in the British Gas event, one customer said: "A feeling of satisfaction and contribution to a greater good with a small financial benefit."

Another gave their own reason, adding: "Taking a rest from technology - gave me time to do some exercise." And a third said: "My family members actually sat down and spoke to each other rather than all being in different rooms watching tv or listening to music.

"It opened our eyes & made us aware that everyone has a part to play & protect this planet." Another agreed and said: "Help people to understand the real cost and how much energy we are wasting daily."