Who will win Celebrity Big Brother 2024? Latest odds as final approaches

Here are the latest betting odds on who will win ITV’s Celebrity Big Brother

Celebrity Big Brother's 2024 reboot cast. (ITV)
Celebrity Big Brother's 2024 reboot cast. (ITV)

Celebrity Big Brother is back and now the big outsider to win the show is the favourite just days away from the final, according to the latest odds.

The Celebrity Big Brother final will take place on Friday 22 March. Louis Walsh is the new clear favourite to win the reality series with BetVictor Casino.

The X Factor judge has had his winning odds slashed from the outsider at 33/1 to favourite at 2/1. The Irish star has overtaken previous favourites Strictly Come Dancing star Nikita Kuzmin, who now is at 11/5, and Coronation Street actor Colson Smith, who has odds of 7/2.

There was some controversy after Monday's episode as former This Morning host Britton was tasked with choosing the star who should be evicted immediately. When she chose Walsh, TV bosses threw in a twist saying that Walsh would be immune from nominations for the Tuesday double eviction.

Walsh has been stirring up plenty of drama in the house and has become something of a TV villain. His clashes in the house with the likes of Fern Britton and Zeze Millz has been a huge talking point of the show. Walsh has also launched scathing attacks on stars from Ronan Keating to Jedward, courting much attention inside and outside of the Celebrity Big Brother house. Amid much backlash, one X Factor star spoke out to defend Walsh.

Why is Louis Walsh the favourite to win?

Louis Walsh - Celebrity Big Brother 2024. (ITV)
Louis Walsh - Celebrity Big Brother 2024. (ITV)

So why is Walsh the favourite to win the show? Sam Boswell, spokesperson of BetVictor, has lifted a lid on the latest betting odds. He said: "The start of the final week in the Celebrity Big Brother house has seen a new housemate snatch the favourite tag ahead of Friday’s concluding episode, with Louis Walsh our new frontrunner to win the series."

He further explained: "Walsh was as high as 33/1 in the outright winner market last week but has been backed all the way into 2/1 as of Monday afternoon, making him the narrow favourite ahead of Nikita Kuzmin (11/5). Colson Smith is third in the betting at 7/2, with David Potts (8/1) also not out of the question."

Celebrity Big Brother odds in full

Louis Walsh 2/1, Nikita Kuzmin 11/5, Colson Smith 7/2

David Potts 8/1, Fern Britton 10/1

BAR 20/1

Who is backing Louis Walsh to win?

Fellow Celebrity Big Brother housemate Levi Roots - who was the third star to be evicted - said that Walsh deserved to win the show because he has been truthful to himself. The Dragons' Den star said: "Who deserves to? Louis. When somebody can be themselves totally, and be so truthful in every way, that deserves to be heralded.

"Even if he puts noses out of joint, in this world with so many people playing games and lying and not showing their true feelings, it's refreshing when you meet someone like Louis who tells it as it is. We're always crying out for honestly, especially with our politicians. Louis deserves better than what he's getting."

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