The Standard can exclusively reveal images of the first bricks-and-mortar restaurant for My Million Pound Menu winner Baba G’s.
The new restaurant, which will be the first permanent site for the Indian-inspired fast food concept, will open in Camden Market’s North Yard tomorrow (May 24).
The 50-seater venue will also operate a soft launch this week, offering 50 per cent off of food – including its signature “Bhangra Burgers” – between May 24 and 27.
The design of the restaurant features exposed brickwork, a huge neon pink sign, and a mural of an Indian holy man – or Baba – on the wall, in homage to the holy man founder Alec Owen met up a mountain in India in 2008.
It also features a large open kitchen, a marble dining counter and a takeaway hatch serving a street food menu. The restaurant is part of a larger regeneration of Camden Market’s North Yard, which is set to host a growing number of indoor food locations.
Baba G’s has been trading at street food markets across London – including Pop Brixton, Vinegar Yard and Camden Market itself – for more than 10 years.
Earlier this year, Owen and business partner Liz Selway took part in the BBC2 reality series My Million Pound Menu, and received £300,000 of investment into the concept from Michelin-starred chef Atul Kochhar.
At the core of the restaurant’s menu will be a selection of Baba G’s popular bhangra burgers, which put an Indian twist on the fast food classic: the "Jalfrezi Lamb" burger comes topped with an onion bhaji and is dressed with mango pulp and mint cumin raita.
Alongside the burgers, diners can also tuck into pachos (a cross between poppadoms and nachos), chicken tikka nuggets, and new menu additions including small plates of spiralised celeriac bhaji and lab raan and achaar croquettes.
Baba G's will open on May 24 at 726 - 727 Camden Market’s North Yard, Camden, NW1 8AH. For more information, visit bhangraburger.com