Another day, another set of rumours surrounding who’ll be swapping Tesco Finest foods for Everyday Value in the I’m A Celebrity jungle.
The latest batch of rumours suggest that actress Gemma Oaten and X Factor choreographer Brian Friedman could be signing up for the show, which starts again next month.
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Neither of the two have yet commented on the reports.
Let’s start with Emmerdale actress Gemma, 31, who has reportedly ‘impressed’ I’m A Celebrity bosses during their talks.
A source for ITV told The Daily Star: “Gemma has had producers in stitches. She’s a down-to-earth northern lass who likes a drink and a laugh but there’s also a serious side to her.
“She’s been through a lot and is open about it all. The producers really liked her honesty. She’s also single and looks great in a bikini – she’s nothing at all like her dowdy Emmerdale character.
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“Producers want to create as much sexual tension in the camp as possible and sign up as many single celebrities as they can.
“The decision will be made over the next few days but everyone reckons Gemma would be great. It’s going to be one hell of a series – the sexiest yet.”
The source added: “She’s got a lot to talk about and wears her heart on her sleeve. She has a lot she can open up about but she won’t take any nonsense either.
“This is a girl who still shops at Aldi and Primark. She won’t take any diva behaviour from anyone who doesn’t muck in.”
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Then there’s Brian, who is allegedly keen to ‘make more of a name for himself in front of the camera’.
Another mystery source told The Mirror: “Brian had been in talks to return to the X Factor, but, due to the timings of the two shows, he couldn’t do both.
“His X Factor role is mostly behind the scenes. Brian wants to make more of a name for himself in front of the camera.”
A spokesman for The X Factor did nothing to dispel the rumours, confirming that Brian wouldn’t be overseeing this year’s live shows.
However, ITV aren’t giving anything away when it comes to who will be entering the jungle, with a spokesman insisting: “Any names suggested for I’m A Celebrity are speculation at this stage.”
Watch this space.