Sue and Noel Radford's net worth and earnings as UK's biggest family gets even bigger

Britain's biggest family, the Radford's, is set to expand once more, but contrary to popular belief, the stars of 22 Kids and Counting do not rely on handouts.

Over the weekend eighth daughter of Sue and Noel Radford announced her pregnancy. Katie Radford and her long-time boyfriend, Connor, revealed on Instagram that they're expecting a baby boy later this year, disclosed via an exciting gender revel cannon fire.

Mum-of-22 Sue, and soon-to-be grandmother again, often faces questions on how she manages to finance her massive family and their sizable £1m house. Despite thriving independently, their significant net worth does not come from utilizing state benefits.


The income for the Radfords' comfortable lifestyle primarily comes from dad Noel's family bakery business, supplemented by revenues from their social media platforms and television series participation. Furthermore, several of the older children are financially independent, significantly contributing to household expenses.

Proving that they are well-off, but not extravagant, the family frequently enjoy delightful trips to lavish destinations such as Disney World in Florida. However, Sue emphasises their living situation isn't luxurious; they also have to budget sensibly, just like any other family, reports the Mirror.

Responding previously to speculation about hidden riches, Sue clarified: "Absolutely not, we're definitely not secret millionaires. To me rich would be having the big mansion, the flash cars and quite a few hundred thousand in the bank, to me that would be rich but we are not that."

The Radford family, famed for their appearance on the hit Channel 5 show '22 Kids and Counting', are far from struggling despite only receiving child benefits as external support. The question on everyone's lips is: what is Sue Radford's net worth and income?

Fingers in plenty of pies

It's fair to say the Radford's have their fingers in quite a few pies. Thanks to hit Channel 5 show 22 Kids and Counting, most of us have seen their family's 10-bed home in Morecambe, Lancashire.

The property alone is said to be worth £975,000 - probably not surprising with the number of rooms needed. Then there's the family bakery business which has been cooking up a healthy profit for many years.

The Radford Pie Company is located near the family home in Heysham, Lancashire. Dad Noel runs the bakery and has worked as a professional baker for more than 25 years. In a team effort, Sue oversees all the orders coming in and acts as "chief taste tester" while daughter, Chloe worked in the bakery shop for five years.

Their son, Daniel also contributes to the family business, taking orders and preparing the pies for delivery among other jobs. It's not clear exactly how much Noel and Sue earn from Radford's Pie Company, but fans have speculated that it's a fairly lucrative endeavour after the family revealed that they had outgoings of more than a million pounds in 2021.

Rent from kids

With a large number of mouths to feed and bills to pay the couple also receive a small amount of money from some of their older children who still live with them. During their TV show, one of the older children, Chloe shared: "Us older ones do pay a little bit of board, granted it's not a lot but I am trying to save up for my own house at the moment."

Mum, Sue added: "We've always said if you want to buy somewhere, rent is dead money so we would rather you saved that money up and stayed at home for a bit longer. But me and Noel believe they should pay board, if they are earning we've always been brought up to pay board."

Social media income

There's clearly a big interest in Britain's biggest family - and that means there's money to be made on social media. While they make money through their pie business, Sue and Noel also take a wedge through their brand partnerships on social media and their TV show.

Their YouTube channel has a huge 369,000 subscribers and their Instagram boast over 500K followers. Don't forget, they are also paid a fee for their reality TV show, 22 Kids and Counting.

There have been four series of the hit Channel 5 show but the precise amount they earn from this has not been publicised. Their TV career started in 2014 when the family filmed their first series of 15 Kids and Counting and soon shot to fame - the brood has rapidly grown since.

They have also collaborated with some huge international brands including Amazon, EE and Disney who are no doubt able to offer hefty fees for sponsored posts.

When previously criticised for spending money on their kids, Sue hit back and said: "We've worked extremely hard to get to where we are now. I think people forget that we don't just have our bakery, we also work very hard on our media company and filming for our new program just like lots of other 'influencers'. I hate that word but most YouTubers don't also run a very successful business."